Descriptions
MBA: Retail business, Merchandising, and E-commerce (2025), If you have been to a retail store do why you end up buying more than you actually need? That’s because they provide you with an amazing shopping experience by using some business strategy. This course will help you understand the strategy you can follow if you are planning to start your own retail business or e-commerce brand in the future. Section 1 covers the basics of retail business, including retail management, marketing mix, Porter’s Five Forces, SWOT analysis, consumer behavior, and assortment planning. Section 2 explores types of retail stores and trading areas, including retail formats, trading area models, and advanced exercises. Section 3 introduces omnichannel and e-commerce strategies, such as webrooming, showrooming, and multichannel approaches. Section 4 presents a Warby Parker case study, focusing on retail finance metrics, income statements, and contribution margins. Section 5 discusses customer data in retail, including CRM, RFM analysis, market basket analysis, and related metrics. Section 6 covers store layout and design, customer lifetime value, and layout exercises. Section 7 explains retail finance and accounting, asset and margin management, strategic profit models, and financial assignments. Section 8 focuses on category and inventory management, ROI, GMROI, and ABC analysis. Section 9 introduces e-commerce and D2C brands, private and white labels, D2C business models, and marketing and sales strategies for brand expansion.
What you’ll learn
- Retail business
- Merchandising management and planning
- E-commerce and D2C brand
- Inventory management and planning
- Customer Relationship Management
- Market Basket Analysis
- Store layout and design
- Customer Life time Value
- Retail finance and accounting
- Introduction to Asset Management and Margin Management
- Category and Inventory Management
- E-commerce and D2C brands
- Private labels and white labels
- Types of retail store based on trading area
- Retail Marketing Mix
- inventory management
- Warehouse management
- stock management , EOQ
- asset and inventory turnover ratio
Who this course is for
- People wanted to start their retail store or retail business
- Business Graduate wanted to learn about operation and supply chain
- Entrepreneurs looking to expand their retail business
- Students who wanted to start their own e-commerce brand
Specificatoin of MBA: Retail business, Merchandising, and E-commerce (2025)
- Publisher : Udemy
- Teacher : Navdeep Yadav
- Language : English
- Level : All Levels
- Number of Course : 98
- Duration : 11 hours and 36 minutes
Content of MBA: Retail business, Merchandising, and E-commerce (2025)
Requirements
- Basic understanding of retail business
- Should be familiar with Microsoft Excel
Pictures
Sample Clip
Installation Guide
Extract the files and watch with your favorite player
Subtitle : English
Quality: 720
Download Links
Downloadly
Rapidgator
Password file(s): www.downloadly.ir
File size
4.86 GB
